--- title: "Marketing, creative & sales | R&D COPILOT" canonical: "https://marketing.rdcopilot.com/" language: en --- Your marketing & sales department Strategy. Creative. Distribution. # Make your next move matter. From the first creative idea to the next sales conversation. We bring strategy, creative, distribution and technology into one working plan. [Get a proposal](https://rdcopilot.com/contact/?service=marketing-and-sales) ![AI-assisted product composition: cobalt blue bottle, metal sphere, paper and acrylic on a yellow-green surface](/marketing-studio/creative-direction.png)R&D / CREATIVE STUDIO AI-assisted creative direction.R&D COPILOT STRATEGYBRANDCONTENTSEARCHMEDIASALES 01 / Selected work ## Built. Published. There to see. We built the digital presence of the R&D COPILOT portfolio: distinctive product websites, content in two languages and clear paths to an enquiry. Explore the public deliverables. **18**product websites **36**EN / RO pages **80**product visuals Our own business. Our work in the open. R&D COPILOT / PORTFOLIO ## The work, up close. Explore the images, then open the public projects below. [![R&D COPILOT ERP portfolio interface with navigation and operational records](/product-demos/erp/workspace-en.png)View full size](https://marketing.rdcopilot.com/product-demos/erp/workspace-en.png) ERP — Complexity, clearly explained. [![R&D COPILOT CRM portfolio interface with opportunities and sales stages](/product-demos/crm/workspace-en.png)View full size](https://marketing.rdcopilot.com/product-demos/crm/workspace-en.png) CRM — One product. A coherent story. [![R&D COPILOT Self-checkout page with the interactive shopping experience](/product-demos/selfcheckout/en-landing.png)View full size](https://marketing.rdcopilot.com/product-demos/selfcheckout/en-landing.png) Self-checkout — Designed to invite interaction. [![Visual AI Copilot workflow from the R&D COPILOT portfolio](/product-demos/ai/workflow.png)View full size](https://marketing.rdcopilot.com/product-demos/ai/workflow.png) AI Copilot — Information, ready to explore. Swipe or use the arrows to explore. Image 1 of 4 [ERPExplore website](https://erp.rdcopilot.com/en/products/erp/)[CRMExplore website](https://crm.rdcopilot.com/en/products/crm/)[Self-checkoutExplore website](https://checkout.rdcopilot.com/en/products/selfcheckout/)[AI CopilotExplore website](https://ai.rdcopilot.com/en/products/ai/) These figures describe our own portfolio deliverables. Commercial results and appearances in AI answers are measured separately for each project. 02 / What we do ## A good idea deserves the whole system. We choose the work that fits your stage, audience and budget. From a launch campaign to an ongoing external department. ### 01 ### Strategy & positioning Direction before distribution Market research, interviews, audiences, messaging, offers and launch plans. Connect each channel to a real buying decision. - Brand and channel audit - Positioning and messaging - Marketing plan and budget [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 02 ### Brand & creative direction An identity you can own Visual identity, voice, campaigns and design systems. Practical rules that keep everything your team makes recognisably yours. - Identity and brand guidelines - Campaign concepts - Web design and sales collateral [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 03 ### Photography, image & video Your product, in its best light Product photography, retouching, compositions and AI-assisted creative. From catalogue images to short films and advertising assets. - Production brief and shot list - Photography and AI creative - Video, editing and format adaptations [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 04 ### Content & publishing One voice, wherever it matters Editorial calendars, articles, newsletters, social posts and content repurposing. A clear approval, publishing and distribution workflow. - LinkedIn, Instagram, Facebook, X - TikTok, YouTube, Pinterest - Blog, newsletter and editorial content [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 05 ### SEO & AI visibility Be found. Be understood. Technical SEO, useful content, site structure, local and international pages. Check how AI assistants access and describe your business. - SEO audit and content architecture - Google, Bing and AI-assisted search - Dated AI answer evaluations with sources [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 06 ### Paid media & distribution A budget needs a hypothesis Search advertising and paid social with audiences, creative, landing pages and a measurement plan. Test and adapt using the available evidence. - Google Ads and Microsoft Advertising - Meta, LinkedIn, TikTok and YouTube - Creative tests and budget allocation [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 07 ### Conversion & analytics From attention to action Campaign pages, forms and buying journeys. Define meaningful events and follow what happens after the first click. - Landing pages and experiments - GA4, Search Console and events - Reports with actions and clear limitations [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) ### 08 ### Sales & automation The conversation continues after the form Qualification, CRM, presentations, proposals and opportunity follow-up. Connect marketing to the people who answer and close the sale. - CRM and opportunity stages - Sales collateral and follow-up sequences - Automations and AI assistants [Discuss this project](https://rdcopilot.com/contact/?service=marketing-and-sales) 03 / Search & AI visibility ## Become a better source for the next answer. People discover businesses through search engines, AI assistants and the tools they work in. We make your content accessible, clear and verifiable in those contexts. [Request a visibility audit](https://rdcopilot.com/contact/?service=marketing-and-sales) ChatGPTCodexClaudeGeminiPerplexityCopilotGrok 1. 01 ### Establish the baseline Agree the questions, language, market and platforms. Record the date, answer, cited sources and context of each check. 2. 02 ### Improve the sources Resolve crawler access, metadata and linking issues. Create useful pages with consistent information and evidence for important claims. 3. 03 ### Repeat and document Compare citations and answer accuracy against the same questions. Connect them to visits and enquiries where the data allows. The platforms above are working contexts and evaluation targets. Citations and positions depend on the platform and question; they cannot be guaranteed. Markdown and llms.txt are useful access formats, not evidence of ranking. [Google Search Central](https://developers.google.com/search/docs/appearance/ai-features)[OpenAI crawlers](https://developers.openai.com/api/docs/bots)[Anthropic crawlers](https://support.claude.com/en/articles/8896518-does-anthropic-crawl-data-from-the-web-and-how-can-site-owners-block-the-crawler) From the same project ## Useful to people. Readable by their tools. Our portfolio pages include metadata, EN/RO versions, canonical URLs and Markdown representations. Discovery files point to the same public content. You can inspect the implementation directly. [HTML](https://erp.rdcopilot.com/en/products/erp/)[Markdown](https://erp.rdcopilot.com/en/products/erp.md)[llms.txt](https://erp.rdcopilot.com/llms.txt) 04 / Our approach ## A clear plan. Visible work. Informed decisions. 01 ### Discover Understand the offer, audience, existing assets and route to a sale. Agree what is worth measuring. 02 ### Build Create the messaging, identity, content and pages. You review the work before it goes public. 03 ### Activate Publish and launch approved campaigns with agreed owners and budgets. 04 ### Learn Review results, explain the limits of the data and decide what to test next. Good questions ## Before we get started. ### Can we start with one project? Yes. We can scope a launch, a photography series, an SEO audit, a campaign or an AI visibility project. For ongoing work, we agree a delivery calendar and clear responsibilities. ### How is pricing agreed? Your proposal depends on the goals, channels, asset volume, languages, integrations and delivery cadence. Advertising spend, external production and licences are identified separately in the proposal. ### Which results can you demonstrate? Our public portfolio shows our own deliverables: 18 product websites, 36 localised pages and 80 product visuals. For SEO, AI or commercial outcomes, we establish a baseline and report only measured observations. ### How do you use AI in creative work? We use it for exploration, variations, production and adaptations, with human review. Sources, usage rights and product fidelity requirements are agreed before production. ### Can you work with our existing team? Yes. We can complement your team or coordinate a shared workflow across marketing, sales and development. Account access, approvals and asset handover are defined within the project. The next project starts here ## What do you want to move forward? Tell us what you sell, who it is for and what you want to change. We will follow up with the right questions and a project shaped around your business. [Get a proposal](https://rdcopilot.com/contact/?service=marketing-and-sales)[mvp@rdcopilot.com](mailto:mvp@rdcopilot.com)